The Accoru Blog
Essays on accounting, design, and the unglamorous craft of running a small business well.
A detailed, real-world comparison of FreshBooks, QuickBooks Online, and Xero in 2026 — pricing, features, ease of use, accountant support, and which one is actually right for your business.
Learn what a balance sheet is, how to read one, and what it tells you about your small business. A plain-English guide covering assets, liabilities, equity & more.
Confused about the difference between accounting and bookkeeping? This guide explains both clearly — what each involves, who does it, and what your small business actually needs.
Learn how to reconcile your bank account step by step — a practical guide for small business owners. Catch errors, prevent fraud & keep accurate books every month.
Learn what a general ledger is, how it records your business transactions, and why it is essential for accurate accounting. This simple guide helps small business owners understand the foundation of financial reporting and bookkeeping.
An honest, in-depth guide to choosing accounting software as a freelancer in 2026 — what features matter, what to ignore, real pricing, and how to pick the right product for your work.
Chasing payments, building invoices in Word, losing track of who owes what — there is a better way. Here is what the best invoicing software for freelancers actually looks like.
QuickBooks starts at $30/month but most small businesses pay significantly more. Before you renew — or sign up — here is the full cost breakdown nobody shows you upfront.
Your chart of accounts is the backbone of your entire bookkeeping system — get it wrong and every report you pull will be confusing or misleading. This guide walks you through exactly how to structure yours: from numbering conventions and naming rules to a complete 70-account sample template, industry-specific variants, and a step-by-step process for cleaning up a messy existing CoA.
QuickBooks has the biggest market share in small business accounting. It also has the most businesses actively looking for alternatives. Here is what is driving them out.
Why we believe the bookkeeping tools of the next decade will be quiet, considered, and well-typed.
A short, friendly tour of debits, credits, and why the general ledger is more elegant than you remember.
A monthly close ritual that takes an hour, not a weekend — built around small daily habits.
Why Accoru has one plan, why we made it $20, and what we learned saying no to tiers.
Handling FX gracefully: rates, realised vs unrealised, and how to keep your reports honest.
Designing a CoA that scales — neither sparse nor sprawling. Three patterns we keep coming back to.